Marketing

The apparent answer to the Duluth School District’s enrollment difficulties is advertising. If all of our district’s employees just did a little happy talking for a month we could just about solve our problems.

I have heard little from our teachers for a couple years as resignation and fatalism seem to have overcome them. Indeed as they teach to increasingly large classrooms I imagine that old saw: “Its hard to remember you came to drain the swamp when you’re up to your neck in alligators,” might apply. Asking them to smile for the camera may not have much affect.

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